Privacy Policy

Cheerful, Inc. (“Gripe”) is committed to protecting your privacy online and provides this Privacy Policy to inform our website and app visitors and users of our services of policies and procedures regarding the collection, use and disclosure of personally identifiable information received from users of the Gripe Website and Services. For purposes of this Agreement, "Website" refers to and "Services" includes but not limited to the Gripe mobile applications along with any other services in which users can submit Gripe and interact with posted content as well as other registered users. The terms "we," "us," and "our" refer to Cheerful, Inc. "You" refers to you, as a user of the Website or the Services. By accepting our Privacy Policy and Terms of Service (found here: Terms of Service) you consent to our collection, storage, use and disclosure of your personal information as described in this Privacy Policy. This Policy applies to all site visitors, registered users, and all other users of the Services.

Website Visitors

Like most website operators, Gripe collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request. Gripe��� purpose in collecting non-personally identifying information is to better understand how Gripe visitors use its Website. From time to time, Gripe may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its Website.

Information Collection and Use

Our primary goal in collecting Personal Information is to provide you with a personalized, useful, and efficient experience. We collect the following types of information from our users:

Personal Information. If you create an account, we ask for and record Personal Information such as your email address. Your Personal Information will not be visible to other users. Gripe may contact you using the Personal Information you provided to communicate with you and to send you information that are aligned with our Services for which you signed-up for.

Your Public Content. By submitting Your Public Content to Gripe, including your public profile information such as your Display Name, you recognize that we store and may publicly display Your Public Content, along with your Display Name, in order to provide the Services that we offer.

Feedback. If you contact us to provide feedback, register a complaint, or ask a question, we will record any Personal Information and other content that you provide in your communication so that we can effectively respond to your inquiries.

Activity. We record information relating to your use of the Gripe Services to administer the Gripe Services and provide the highest possible level of service to you. Information such as searches performed, the pages viewed, your browser type, IP address, requested URL, referring URL, and timestamp information. We also use this information in the aggregate to perform statistical analyses of user behavior and characteristics in order to measure interest in and use of the various areas of the Gripe Service. You cannot be identified from this aggregate information.

Login location. When you sign into Gripe, we use your approximate physical location (based on the Internet Protocol address of your computer or your Current Location, should you choose to provide it, via your mobile device) to provide more relevant suggestions to you for places and other areas of the app that make use of location technology.

Cookies. We send cookies to your computer in order to uniquely identify your browser and improve the quality of our service. The term "cookies" refers to small pieces of information that a Website sends to your computer's hard drive while you are viewing the Services. We may use both session cookies (which expire once you close your browser) and persistent cookies (which stay on your computer until you delete them). Persistent cookies can be removed by following your browser help file directions. If you choose to disable cookies, some areas of the Gripe Services may not work properly or at all.

Enforcement. We may use the information we collect in connection with your use of the Services (including your Personal Information) in order to investigate, enforce, and apply our TOS and Privacy Policy.

Aggregated Statistics

Gripe may collect statistics about the behavior of visitors to its Website and Services. Gripe may display this information publicly or provide it to others. However, Gripe does not disclose personally-identifying information other than as described below.

Protection of Certain Personally-Identifying Information

Gripe discloses potentially personally-identifying and personally-identifying information only to those of its employees, contractors and affiliated organizations that (i) need to know that information in order to process it on Gripe��� behalf or to provide services available at Gripe��� Website, and (ii) that have agreed not to disclose it to others. Some of those employees, contractors and affiliated organizations may be located outside of your home country; by using Gripe��� Website and Services, you consent to the transfer of such information to them. Gripe will not rent or sell potentially personally-identifying and personally-identifying information to anyone. Other than to its employees, contractors and affiliated organizations, as described above, Gripe discloses potentially personally-identifying and personally-identifying information only when required to do so by law, or when Gripe believes in good faith that disclosure is reasonably necessary to protect the property or rights of Gripe, third parties or the public at large.

If you are a registered user of a Gripe Website and have supplied your email address, Gripe may occasionally send you an email to tell you about new features, solicit your feedback, or just keep you up to date with what���s going on with Gripe and our products. If you send us a request (for example via a support email or via one of our feedback mechanisms), we reserve the right to publish it in order to help us clarify or respond to your request or to help us support other users. Gripe takes all measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of potentially personally-identifying and personally-identifying information.


Ads appearing on our Website or Services may be delivered to users by advertising partners, who may set cookies. These cookies allow the ad server to recognize your computer each time they send you an online advertisement to compile information about you or others who use your computer. This information allows ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you. This Privacy Policy covers the use of cookies by Gripe and does not cover the use of cookies by any advertisers.

Links to Other Websites

As part of the Services, we may provide links to or compatibility with other websites or applications. However, we are not responsible for the privacy practices employed by those websites or the information or content they contain. This Privacy Policy applies solely to information collected by us through the Website and the Services. Therefore, this Privacy Policy does not apply to your use of a third party website accessed by selecting a link on our Site or via our Services. To the extent that you access or use the Services or the Gripe App through or on another website or application, then the privacy policy of that other website or application will apply to your access or use of that site or application. We encourage our users to read the privacy statements of other websites before proceeding to use them.

Privacy Policy Changes

Although most changes are likely to be minor, Gripe may change its Privacy Policy from time to time, and in Gripe��� sole discretion. Gripe encourages visitors to frequently check this page for any changes to its Privacy Policy. Your continued use of this site after any change in this Privacy Policy will constitute your acceptance of such change.

Contact Us

If you have any questions or concerns regarding privacy, please contact us at Your privacy is important to us and we will make every effort to resolve your concerns.